Do you want to dive deeper into brand management and marketing? I have created seven online courses to help you do so. They include the concepts, tools and techniques that every brand manager should know.
The courses range from one to two contact hours each. Each course includes many real world examples and links to numerous related online articles and blog posts. They also include tools, templates and quizzes to test your knowledge.
These are the courses. Click on each one to begin your education.
- Positioning Your Brand to Win
- Tapping Into Human Needs
- Brand Research
- Out-of-the-Box Marketing Techniques
- Developing the Brand Plan
- Importance of Color in Brand Identity
- Brand Identity & Architecture
